Nataconnexindo.com, Tangerang – Many people may already know about how in the vast world of
digital marketing, there are still
ad fraud or online scams going about everywhere on the internet. Worse of all, these so called ad fraud or ad frauds are evolving to be even more deceptive and evil, ready to trick many unsuspecting potential customers or common web surfers to their nefarious schemes. What, you don’t know what is an ad fraud? We of Nata Connexindo will explain its meaning to you, and how we can stay cautious so it won’t jeopardize our whole
digital marketing campaign, right here! First off, what is ad fraud? Ad fraud is a type of scam in which the culprit fools advertisers into paying for something that has no value to them, such as fake traffic, fake leads or misrepresented and ineffective ad placement. What this means, is basically you’re paying for some sort of online advertisements to sell your products and services, but ended up getting nothing despite the ads going ‘well’. It doesn’t do anything to your sales since it’s an ad fraud! Let’s say you’re paying for an online click ads service, and in a span of a few weeks, you got millions of click! Awesome, right? You’ll get more buyers and investors, right? Yeah, not exactly.
As it turns out, the ‘millions of click’ are done by automatic click bots used by your
online advertiser service you just paid! Since they’re not real people, not real customers, you will not get anything, only meaningless high numbers of clicks! You paid for clicks that has no effect on your sales, which means a total waste of money, funding, and time. That’s one of the oldest
online scams, and you fell for it! Nooo!!
The generic idea is, if you paid for some ads service thing that fails, it may be not scams. Maybe you use the wrong slogan or something, or maybe the current market standing is not favorable. But if you get nothing despite your efforts and repeated attempts, that may be an ad fraud! Make sure to check the market situation and trends properly to discern whether you’re being scammed or not! We of Nata Connexindo hopes to share more with you in the next article!